Darrell Locke SEO Systems

Public SEO tool / Client-side

Score SEO opportunities before they enter the roadmap.

A transparent weighted model for business value, demand, feasibility, authority fit, AI value, and risk.

6
decision factors
0
data uploads
100%
browser-based

Decision model

Evaluate one opportunity

Use comparable evidence for every candidate. The model helps structure judgment; it does not replace research.

5

Revenue, leads, retention, or strategic importance.

3

Validated search demand, intent quality, and topic depth.

4

SERP competition, content effort, and technical readiness.

4

Brand expertise, proof, internal links, and topical support.

3

Potential to become a useful, citeable answer or entity signal.

0.5

Legal, reputation, dependency, volatility, or execution risk.

Operating method

Use one standard across the backlog

Scores become useful only when inputs follow the same evidence rules and review cadence.

  1. 01

    Define the outcome

    Name the page, audience, search intent, conversion, and measurement window.

  2. 02

    Score with evidence

    Use analytics, SERP review, content inventory, technical checks, and stakeholder input.

  3. 03

    Compare, then commit

    Rank candidates together, record assumptions, assign an owner, and revisit after new evidence.

Interpretation

P0 / 4.00 to 5.00Must Target

P1 / 3.00 to 3.99High Value

P2 / 2.00 to 2.99Opportunity

P3 / below 2.00Monitor

Important: Search volume, keyword difficulty, and AI citation potential are not estimated by this tool. Bring your own measured evidence and document assumptions.